Best Social Media Management Tools for Businesses
Social Media has created its own space in the minds of consumers. Social Media is one of the biggest channels to make your business stand out and to reach a wider audience. But the problem is that, there are too many social media channels with huge active users. With correct social media marketing strategy, you can attract a lot of traffic on your website. I’ll just name a few of the social media channels below:– Google+
These are some of the top social media channels. If your audience is present on all of them, then you’ll have to be present on all of these channels in order to connect with them. It’s not easy to manage all the social media channels at once since you must edit your content according to works on which platform. Big brands can have employees to handle social media channels but what about the startups and small businesses which do not have enough capital?
The Social Media Management tool is the answer for them. With these tools, one can post/schedule their posts on all social media channels at once. Now Days Many social media management tools which can help you grow your business and make your life easier. These tools take a lot of burden off your shoulders and help you concentrate where it matters most.
In this post, I’m going to discuss 5 Social Media Management Tools which can help both small business and big brands alike:
Buffer
If you’re a fan of a software which has a simple yet powerful user interface, then Buffer is your tool. It is easy to navigate, simple looks and can make your work a lot simpler. You can choose all your social media accounts with Buffer and then can post to all at once. You can choose the best times to post on each network and just click on “Share Next”. It will post on the networks at the scheduled time.
Pricing: It comes with a Free Plan for individuals and Team plan starts at $99.
Hootsuite
It is one of the most famous social media management tools. It has been used by a lot of brands to manage their social media channels. This tool has been recognized as the Leader in Social Media Management Solutions in the Forrester Wave, Q2 2017. It is being used by 15+ Million professionals worldwide.
Pricing: Team plan of Hootsuite starts from $100/month, they have a limited feature Individual plan for FREE as well.
Sprout Social
It is a complete social media management tool for agencies as it allows you to link and use multiple Twitter & Facebook accounts. It allows you to add other social media accounts too. This tool focuses on the communication and engagement between businesses and consumers. Their Discovery tab is a really great feature. It allows you to use the smart search to find keywords which your customers might be using.
Pricing: Their premium plan starts from $99/ month.
Sprout Social
It is a complete social media management tool for agencies as it allows you to link and use multiple Twitter & Facebook accounts. It allows you to add other social media accounts too. This tool focuses on the communication and engagement between businesses and consumers. Their Discovery tab is a really great feature. It allows you to use the smart search to find keywords which your customers might be using.
Pricing: Their premium plan starts from $99/ month.
Social Oomph
This tool started its journey with the name TweetLater.com providing services just of Twitter, but then they expanded their portfolio and included most of the social media marketing platforms. Their home page is very simple and talks straight to the point. You can manage each of your social media account individually and post on all at once. With minimal effort, you can get maximal results.
Pricing: Social Oomph offers a FREE version with limited features which you can upgrade to a paid plan with payment every 2 weeks.
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